TRITON DIGITAL RELEASES THE AUSTRALIAN PODCAST RANKER FOR OCTOBER 2024
SYDNEY, AUSTRALIA – November 19, 2024 – Triton Digital®, the global technology and services leader to the digital audio, podcast, and broadcast radio industries, announced today the release of the October 2024 Australian Podcast Ranker.
The Ranker provides insights into the Top Publishers in Australia, and the Top Sales Representatives in Australia from October 1 through October 31, 2024, as measured by Triton’s Podcast Metrics measurement service.
The Top Podcast Ranker and Top 200 Australian-Made Ranker are ranked by monthly listeners, in accordance with the latest IAB Podcast Technical Measurement Guidelines.
For this reporting period, the top three publishers were ARN/iHeart again at #1, LiSTNR (SCA) again at #2, and Australian Broadcasting Corporation again at #3.
The top three podcasts for both the Top Podcast Ranker and Top 200 Australian-Made Ranker included Hamish & Andy (LiSTNR (SCA)) again at #1, Casefile True Crime (Audioboom) at #2, and ABC News Top Stories (Australian Broadcasting Corporation) at #3.
The Top Podcast Ranker saw many debuts in the month of October, which included Missing Niamh (Audioboom), Kill List (Wondery), Call Her Daddy (SiriusXM Podcast Network), Take Me To Your Leader! (Australian Broadcasting Corporation), The Kick it Forward Podcast (Clubby Sports), and more.
Menendez Vs Monsters (Podshape), Where's Your Head At? (NOVA Entertainment), and SACKED: AFL (News Corp Australia) debuted in the Top 200 Australian-Made Ranker.
Inherited (Shameless Media), Rotten Apple (Nine Radio), and Racing Pulse with Michael Felgate (RSN Racing & Sport) debuted for both the Top 200 Australian-Made Ranker and Top Podcast Ranker.
Triton Digital is set to introduce a new ranker capability that will rank the podcast category by monthly listener and integrate Triton Demos+ data. The Demos+ data will include 10 audience characteristics, such as: Adults 18-24, Adults 24-39, Adults 25-54, Female 25-54, Male 25-54, Parent with child (<18), Podcasts < weekly, Radio streamed- past month, YouTube- past week, and TV catch-up- past week; as well as the index versus the monthly podcast 18+ population against each of the characteristics. The data will serve to further help inform buying decisions.
Participating publishers in the Australian Ranker include Adore Beauty, All Ears English, Audioboom, Australian Broadcasting Corporation, ARN/iHeart, Bloke in a Bar, Bravecasting, Clubby Sports, DM Podcasts, Equity Mates Media, HODD Media, Johns Media, LiSTNR (SCA), Mamamia, Motorsport Podcast Network, NBCUniversal News Group, News Corp Australia, New Zealand Media and Entertainment (NZME), Nine, NOVA Entertainment, Podshape, RSN Racing & Sport, Schwartz Media, Shameless Media, SiriusXM Podcast Network, Special Broadcasting Service, Sports Entertainment Network (SEN), Sport Social Podcast Network, Squiz Media, The Horde, West Australian Newspapers, and Wondery.
To view the full results of this Ranker, participate in the ranker or sign up to receive future rankers, please visit: http://australianpodcastranker.com/.
Triton Digital’s Podcast Metrics measurement service is certified by the IAB Tech Lab as complying with Version 2.1 of the IAB Podcast Measurement Technical Guidelines. It provides accurate and insightful data around how, when, and where podcast content is being consumed across multiple hosting platforms, with the ability to view metrics by date range, location, device, podcast name, episode, title, and more.
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About Triton Digital
Triton Digital® is the global technology and services leader to the digital audio, podcast, and broadcast radio industries. Operating in more than 80 countries, Triton provides innovative technology that enables broadcasters, podcasters, and online music services to build their audience, maximize revenue, and streamline their day-to-day operations. In addition, Triton powers the global online audio industry with Webcast Metrics®, the leading streaming audio measurement service and Podcast Metrics, one of the first IAB certified podcast measurement services in the industry. With unparalleled integrity, excellence, teamwork, and accountability, Triton remains committed to connecting audio, audience, and advertisers to continuously fuel the growth of the global audio industry. For more information, visit www.TritonDigital.com.
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